Now you have analysed the market, identified your niche and understand it fully; it is time to do something much more interesting.
You need to search for a domain name which will become your online brand.
Your domain name is your online brand
For any serious online business, you must have your own domain name and matching email address, using Gmail as your main contact address looks very unprofessional and does not build trust.
The main thing is to ensure that your domain name is easy to explain to somebody even if you’re on the telephone.
While you’re totally free to use numbers and hyphens in order to obtain your desired domain name you must think carefully how easy it will be used to explain to somebody and the likelihood that people will misspell your domain name and go to another website by mistake.
Here are a few examples, imaging trying to explain them on the phone;
Domain with Standard Format: www.tobeornottobe.com. You can capitalise the words to make it easier to read in print or on your website: www.ToBeOrNotToBe.com But imagine;
Domain Name With Numbers: www.2beornot2be.com but this could be mistaken for www.twobeornottwobe.com. Domain Name With Hyphens: www.to-be-or-not-to-be.com or www.two-be-or-not-two-be.com Would be a nightmare to explain, I’ve give detailed advice on picking a domain name later.
You should go over to our domain name and hosting service www.carlhenrydomains.com and do some searches to see what names are available that relate to your chosen niche. If you are not certain how to start, just type the name of your niche and the system will suggest various optional domain names.
Develop Your Own Asset and Brand with a Domain Name
You can either choose a domain name that is very descriptive of your online business, in the niche you will be operating in, or you may decide to invent a word which is memorable and fun similar to Google, Skype, Yahoo! Etc.
You will probably find that the shortest (readable) domain name you can secure these days for a reasonable cost is 5 or more characters, you can have some fun trying different searches and don’t forget to review the suggestions the domain name search tool gives you – you might find a real gem!
If you are very happy with the domain name that you choose you may want to protect your brand by buying the domain name with different extensions such as .net .info and.org – this way your competitors cannot try to divert your traffic to their website.
It is also perfectly possible to buy several different domain names and have them all pointing to your website, one domain name may be keyword rich and the other may be easier to explain over the telephone you would just need to ensure that when people arrive at your website it is clear that they are at the right place!
Link: Search For A Domain Name Now
Step 9 - Action Tasks & Resources
Visit http://www.carlhenryglobal.com/resources for live links to all of these recommended Resources.
1. Open a free Domains & Hosting account
2. Search for potential domain names
3. Buy your domain name and hosting package
4. Open an AdSense account
Resources
Domain Search – Search for a name now
Hosting packages – Professional worldwide service
Link: Try our online website builder
Link: Try our Online eShop Builder
9 Action Steps
Here are the key steps of ONLINE! SUCCESS The Fundamentals You can click the links below or download the complete eBook below;
The Foundation – “The sales funnel”
Action Step 1 - Choose a Niche Subject
Action Step 2 - Targeted Traffic
Action Step 3 - Online Capture of Leads
Action Step 5 - Automatic Email Delivery
Action Step 8 - Your primary activity is Marketing
Action Step 9 - Get a Domain Name & Hosting
Click Here for Action Step 9.2 - Select Your Hosting Plan And Set It Up
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